Are you planning to start a business in 2026 or expand your current company? Don't get left behind! Understanding the latest business trends, ideas, and markets is essential to staying competitive.

This SCORE webinar, you will explore the latest business trends, startup ideas, and shifting consumer behaviors. Our expert presenter will share practical insights on how small businesses can adapt, innovate, and position their products and services to meet the needs of today's and tomorrow's customers.

You will learn about:

• America's ever-changing demographics.

• How Gen Z has established itself as a powerful consumer force

• The triggers that entice consumers to buy

• Recession-proof business concepts

• Hottest retail concepts

• Best ways to reach today's customers

Register for this free session to receive an exclusive $20 discount code for our upcoming Getting Started with Retail Course.

• Title: 2026 Hottest Business Ideas, Trends & Markets by SCORE

• Date: Thursday, January 29, 2026

• Time: 1:00 PM (GMT-05:00) Eastern Time - New York

• Duration: 30 minutes