MrBeast Says Watching His Super Bowl Commercial Could Make You a Millionaire

Why the YouTube megastar is teaming up with Salesforce—and what it means for creators, consumers, and the future of big‑game advertising

When MrBeast does something, he doesn’t do it small. The world’s most-watched YouTuber is stepping onto one of the biggest stages in advertising—the Super Bowl—and, in classic MrBeast fashion, he’s turning the moment into a massive opportunity for everyday people. According to reporting by Annabel Burba, his upcoming Super Bowl commercial with Salesforce won’t just be another celebrity cameo. It’s a chance for viewers to win up to $1 million simply by watching.

Yes, you read that right. A Super Bowl ad that could literally make someone a millionaire.

A New Kind of Super Bowl Moment

Super Bowl commercials have always been about spectacle—talking animals, emotional tear‑jerkers, and big-budget celebrity mashups. But MrBeast is pushing the format into new territory: interactive, creator-driven, and reward-based.

By partnering with Salesforce, he’s blending two worlds that rarely collide:

• Creator culture, where audience engagement is everything

• Enterprise tech, where data, platforms, and digital ecosystems rule

The result is a campaign that doesn’t just entertain—it invites viewers to participate.

Why Salesforce?

At first glance, MrBeast and Salesforce might seem like an unlikely duo. But the collaboration makes sense when you zoom out.

Salesforce has been leaning into the future of digital engagement, and MrBeast is arguably the most effective engagement engine on the planet. His videos routinely pull in tens of millions of views within hours, fueled by a simple formula:

Big stakes + generosity + community involvement.

A Super Bowl ad promising a shot at $1 million fits perfectly into that formula.

What This Means for the Future of Advertising

This partnership signals a shift that small towns, small businesses, and creators everywhere should pay attention to:

• The line between entertainment and marketing is disappearing.

  People don’t just want to watch—they want to participate.

• Creators are becoming the new power players in advertising.

  Brands aren’t just hiring influencers; they’re co‑building campaigns with them.

• Engagement is the new currency.

  The more interactive the experience, the more memorable the message.

For rural entrepreneurs and small-town leaders, this is a reminder that you don’t need a Super Bowl budget to create buzz. You need creativity, authenticity, and a reason for people to lean in.

Could You Actually Win $1 Million?

According to the reporting, yes—someone could. The commercial will include instructions on how to enter, and the prize pool is real. It’s classic MrBeast: take a massive platform, flip it into a game, and give ordinary people a chance at something extraordinary.

Whether you’re a marketer, a creator, or just someone who loves the Super Bowl for the commercials, this campaign is worth watching. It’s bold, it’s interactive, and it’s redefining what a “big moment” in advertising can look like.

And who knows—this might be the first Super Bowl ad where you don’t get up to refill the chips. You might just walk away a millionaire.