The Art of Adjusting in the Age of Uncertainty
- Erika Willitzer
- Sep 21
- 3 min read

Let’s be honest—running a business today feels a little like driving in a snowstorm with no GPS. You’ve got vision, grit, and a whole lot of heart, but the road ahead? It’s foggy, unpredictable, and full of potholes you didn’t see coming.
So what do you do when the path you mapped out no longer makes sense? Do you swerve to avoid the obstacle—or pivot to find a new road entirely?