Stop Dating Every AI Tool. Your Marketing Team Needs a Home Base
- Erika Willitzer

- 2 days ago
- 2 min read

Claude or ChatGPT?
It’s the AI version of Coke or Pepsi—and marketing teams are spending far too much time debating it.
The truth is, both platforms are powerful. Both will keep improving. One may introduce an exciting new feature this week, only for the other to unveil something similar next month.
.png)













