Why Your Best Ideas Come When You Stop Trying So Hard: The Magic of the ‘Move-Think-Rest’ Approach
- Erika Willitzer
- 3 days ago
- 3 min read

Ever had a brilliant idea pop into your head while you were shampooing your hair or strolling aimlessly through the park? You’re not alone—and you’re definitely not imagining things. There’s a reason your best ideas tend to arrive when you’re not hunched over your desk, grinding away. It’s not laziness. It’s neuroscience. And it’s time we started honoring it.