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  • New Study Reveals Small Business Owners Put Sustainability Over Growth

    Frightening new information reveals business owners are more worried about surviving over growth...

  • Small Business Owners & Their Deep Ties in a Community

    New research proves what we've known all along. Small Business Owners are Vital contributors when it comes to civic and charitable causes.

  • Uber Eats Reports Shows Unexpected Delivery Trends

    New report shows how customers are using the Uber Eats platform and it's not what was predicted...

  • SCORE's Startup Worksheet Sets You on the Right Course

    (Free Download) Starting a business is exciting, but underestimating your initial costs can quickly turn the dream into a financial challenge. Many entrepreneurs have run out of funds because they didn’t fully understand the scope of their expenses. To avoid this hurdle, it’s crucial to meticulously research, plan, and create a solid foundation for your business's financial health. Step 1: Expenses – Build an Accurate Picture Take a deep dive into what it will cost to launch your business. This process starts with creating a comprehensive list of all the essentials. Break it down into categories like equipment, inventory, services (e.g., remodeling, insurance), and more. Every detail matters. What do you need to buy? Where will you buy it? Research multiple vendors to compare prices, terms, and service quality. It’s a little extra work now that saves a lot later. Your attention to every small detail now can protect you from financial surprises once you’re up and running. Step 2: Plan for the Unexpected – Add Contingencies No plan is complete without a safety net. The best entrepreneurs expect the unexpected and allocate a reserve fund to address unforeseen circumstances. Based on potential risks outlined in your business plan—like market shifts or economic uncertainty—set aside a contingency budget. Many experts suggest reserving 10-20% of your total estimated costs to handle surprises. Clearly document why and how much you’ve allocated. This not only provides security but demonstrates professionalism to investors or lenders. Step 3: Secure Working Capital – Maintain Stability Starting strong means anticipating the need for ongoing funds as your business grows. Establish a 12-month cash flow projection to figure out how much working capital you’ll need for daily operations, payroll, and other ongoing expenses. If calculating this isn’t clear-cut yet, you can leave it blank in the short term—but understand it’s a critical step in ensuring financial stability in those early months. Step 4: Identify Your Capital Sources With a clear understanding of your startup costs, shift your focus to the big question—where will the money come from? Break it down into clear categories: Personal investment Contributions from partners or investors Loans or other borrowed funds This section of the worksheet is your opportunity to demonstrate exactly how you'll fund your vision. Clarity and specificity build trust and confidence with any outside party evaluating your plan. Step 5: Collateral – Backing Your Commitments If you’re seeking a bank loan, showing collateral is essential. This is where you list assets (e.g., property, equipment) with clear estimated values that you’re offering to secure your loan. Be prepared to provide documentation to support these assessments. A journalist doesn’t share a quote without citing the source, and you shouldn’t either. Why Planning Matters An entrepreneur who skips the step of estimating costs accurately is like a ship captain sailing uncharted waters without a map. While optimism fuels the dream, detailed planning ensures the dream doesn't sink. From carefully listing expenses to ensuring financial stability with working capital and contingencies, each step is a pillar in building a sound business foundation. The process may seem daunting, but it’s your safeguard against the unexpected. Need help walking through these steps or using the worksheet to its full potential? SCORE is an excellent resource. Please see their Start Up Expense Worksheet Below. Together, we can make your vision a reality and set your business on the path to success.

  • Sipping it Up at 4KD Crick Brewery

    Discover the delightful world of craft beer at 4KD Crick Brewery located in the River City of Defiance. More than just a place to grab a drink, this brewery is a vibrant spot for those who appreciate quality brews and a welcoming atmosphere. With its impressive range of craft beers and local flavor, 4KD Crick Brewery might just become your favorite destination to relax and indulge. A Unique Craft Beer Experience Walking into 4KD Crick Brewery , you can feel the enthusiasm for brewing. Each beer has a unique identity, crafted with care and creativity. For example, the rich stout features warm, toasted notes that create a comforting experience, while the pale ale is known for its crisp, refreshing finish. If you’re adventurous or simply enjoy trying new flavors, you’re in for a wonderful experience. The brewmaster, known for his innovative spirit, rolls out seasonal offerings like a spiced pumpkin ale in the fall or a zesty citrus lager in summer, ensuring your palate never gets bored. If you prefer the outdoors, the brewery boasts a cozy outdoor seating area. Here, you can relax with your drink while enjoying the fresh air. On weekends, this area becomes a social hotspot, so grab a seat early if you want the perfect view of the entertainment. So the next time you find yourself in Defiance, Ohio be sure to visit 4KD Crick Brewery . Whether you're a seasoned craft beer lover or just looking to unwind in a friendly setting, you’ll discover the perfect place to sip, savor, and create lasting memories. Cheers!

  • Bigfoot Spotted in Celina, Ohio

    If you find yourself near Celina, Ohio, a must-see attraction awaits at the Mercer County Fairgrounds —a colossal 30-foot-tall, 18-foot-wide wooden sculpture of an amiable Sasquatch. This awe-inspiring creation isn't just a nod to the legendary Bigfoot; it’s a testament to the community’s spirit and quest to become a hub of excitement and growth. A Masterpiece by Bear Hollow Wood Carvers In April 2023, the Mercer County Fairgrounds teamed up with Bear Hollow Wood Carvers from French Lick, Indiana, to bring this whimsical and welcoming giant to life. Known for their custom chainsaw carving and sculpture shows, Jason and Cindy Emmons led their talented team in crafting this 600-700 pound-headed Sasquatch during a four-day festival that coincided with a total solar eclipse. Bear Hollow had previously created a Sasquatch sculpture in French Lick, garnering a fantastic response from visitors. Inspired by this success and desiring something unique for Celina, the carvers and the fair board decided on Bigfoot over other local symbols like chickens or dairy cows. Bringing Bigfoot to Life The creation process was a sight to behold. Starting on Saturday and culminating on Monday, the chainsaw-wielding artisans meticulously carved the giant figure, adding intricate details that make it a perfect photo opportunity for visitors. The sculpture was then spray-stained to preserve its majestic appearance. A Symbol of Community and Folklore The Bigfoot sculpture stands as more than just a tourist attraction; it embodies Celina's rich folklore and the community's dedication to creating a fun and inviting atmosphere. It’s a celebration of Ohio's mythical heritage and a beacon for those fascinated by the mysterious and the extraordinary. Visit and Be Amazed Next time you're in Celina, don’t miss the chance to marvel at this magnificent Bigfoot sculpture. Take a photo, share in the community’s pride, and be a part of the growing number of people enchanted by this extraordinary tribute to the legendary Sasquatch. Plan your visit to the Mercer County Fairgrounds and experience the magic of Bigfoot for yourself!

  • Winning the Workforce Game

    Staying ahead of the workforce game is exhausting! Working with businesses everyday, I hear what is working and what is not working...and below are the top trends leading companies are winning with. 💪🏆 1️⃣ Flexible work arrangements that boost productivity and employee satisfaction. 2️⃣ Embracing diversity and inclusion to foster innovation and creativity. 3️⃣ Prioritizing employee well-being to create a healthy and positive work environment. 4️⃣ Emphasizing continuous learning and development to nurture talent and drive growth. 5️⃣ Leveraging technology to streamline processes and enhance productivity. 6️⃣ Encouraging remote work opportunities to attract top talent from all corners of the globe. 7️⃣ Promoting work-life balance to retain and engage valuable employees. 8️⃣ Investing in employee engagement initiatives to boost morale and loyalty. 9️⃣ Implementing sustainable practices to attract socially conscious employees and customers. 🔟 Embracing a hybrid workforce model to maximize efficiency and adaptability. By incorporating these trends into their organizational strategies, leading companies are revolutionizing the workplace, staying ahead of their competition, and attracting top talent like never before. 🌟✨ Are you ready to join the ranks of the most innovative and successful companies in the world? Let's embrace these trends together and create a thriving work environment that sparks growth and success for all! 💼🚀 #WorkforceTrends #Innovation #Success #LeadingCompanies #GrowthMindset #EmployeeEngagement

  • SmallBizTrends Webinar Platform Offers Webinars from Marketing to Business Taxes

    In today's fast-paced business environment, the key to success lies in continuous learning. SmallBizTrends provides a fantastic platform for entrepreneurs and small business owners to enhance their knowledge through a diverse selection of engaging webinars. Covering topics from effective marketing strategies to understanding business taxes, these sessions serve as an invaluable resource for anyone eager to sharpen their business skills. For instance, recent webinars focused on: Content Marketing : Participants learned techniques that can generate up to 3x more leads compared to traditional methods. Tax Planning : A recent session revealed that effective tax planning can save businesses up to 30% on tax expenses. The enthusiastic presenters share real-world experiences and actionable tips that can be applied immediately. This focus on practicality distinguishes these webinars from many other online learning platforms. CHECK OUT SMALL BUSINESS TRENDS TRAINING RIGHT NOW

  • Free Business Model Template

    (Free Download BELOW) To simplify the process of documenting your business concept, you can start by using the one-page Business Model Canvas template. Here are the nine squares you should focus on when filling out the template: Value Proposition Revenue Streams Customer Segments Customer Relationships Channels Key Activities Key Resources Key Partners Cost Structure By completing these sections, you can gain a clearer understanding of your business model and use it as a foundation for further developing your full business plan. Below is a fully customizable template via Canva. You'll be able to create a free contact to make the necessary updates. FULLY CUSTOMIZABLE LINK BELOW Business Model Canvas Template

  • Judge Strikes Down Overtime Rule

    Small business owners have expressed mixed but largely optimistic reactions to a recent decision by a federal judge in Texas to block a proposed overtime rule, a move that has major implications for employers and employees across the country. The proposed rule, introduced by the Biden administration, aimed to broaden access to overtime pay for millions of salaried workers. Currently, nearly all hourly employees in the U.S. qualify for overtime pay after working more than 40 hours a week. Many salaried workers, however, are exempt from this requirement unless their annual earnings fall below a certain threshold. The now-overturned rule would have significantly raised the salary cap for overtime pay eligibility—a change the U.S. hasn’t seen in decades. Employers were required as of July 1 to pay overtime to salaried employees earning less than $43,888 annually in certain executive, administrative, or professional roles. Under the new rule, set to take effect on Jan. 1, that threshold would have risen to $58,656, significantly expanding coverage. However, following the court’s decision, the previous threshold of $35,568, enacted under the Trump administration in 2019, remains the standard. The judge’s rationale? The Department of Labor, in the court’s view, cannot prioritize wage eligibility over the specific duties of the job when determining whether employees qualify for overtime pay. Perhaps the broader question isn’t simply about where thresholds for overtime pay ought to sit, but how businesses of all sizes can better align their operations with the well-being of their teams. These recent developments touch on a larger narrative about the evolving relationship between labor, compensation, and the economic realities that small businesses face. Change is never easy, but it provides an opportunity for every business to evaluate how it values those who drive its success every day.

  • Give Workplace Loyalty a SHOT

    It will transform your company and employees (By SmallTown WOW's Erika Willitzer) One of my friends accidentally shot himself recently. I know when I first found out, I was like WHAT? The short story of it all. He was mowing his lawn and had a gun on him to shoot pesky groundhogs. However, this time, when getting up out of the mower, the gun fell to ground and discharged with the bullet going into the back of his leg. He’s lucky to be alive. There’re all sorts of lessons here, especially when it comes to gun safety, and the fact I would have been so angry if he had gone out like that, but that’s not what I’m addressing today. He goes on to tell me the story where he called his Mom and Dad, who came rushing down to see him before the squad came to get him. I’m sure they were thinking the worst as any parent would. He gets loaded into the squad and on the way to the hospital, he makes another phone call. Keep in mind, at this time, the health professionals don’t know yet if a main artery was hit. Although local responders did comment on the amount of blood at the scene. So, who does he call next? He calls (dramatic pause) his BOSS. He wanted to make sure to update him on things he was working on, giving him notice he might be out for a few days, and this all was happening minutes after accidentally shooting himself. The lesson here is workplace loyalty. Workplace loyalty remains crucial yet is still an elusive concept. My friend’s gut reaction was to call his boss, and most likely because loyalty between my friend and his supervisor has been fostered. It doesn’t mean it is always perfect, but there is a mutual respect which results in my friend calling his boss at a critical moment in his personal life which would impact his work. So how do you create workplace loyalty? I’ve asked that of many Defiance County Business Owners, and they all say similar things. Employees want to feel valued and aligned with the company’s mission. Other strategies include: · Competitive Compensation & Benefits · Open Communication · Promoting Inclusivity · Providing Growth Opportunities · Recognizing Contributions · Ensuring Work-Life Balance By understanding the factors that influence loyalty and implementing strategic initiatives, businesses can create a loyal workforce. My friend’s story might be extreme, as he can be extreme. (I say that lovingly.) His dedication proves loyalty comes when nurtured. So, what are you waiting for? Start cultivating an environment of mutual respect, inclusivity, and growth today. I promise you it will drive success and bring you closer as a team/company.

  • Restaurant Social Media Posts - Fully Customizable (Instagram)

    Boost your restaurant’s online presence with our fully customizable Restaurant Social Media Posts for Instagram, exclusively from SmallTownWow. These DONE FOR YOU designs are ready to post on your social media outlets, making it easier than ever to engage your community. With 102 different Instagram-sized templates at your fingertips, simply add your own pictures using Canva! Show off your Foodie Creations in a Creative Way and get noticed - better yet drive traffic into your restaurant leveraging these great designs. Perfect for small towns and small businesses, elevate your restaurant’s social media game effortlessly. Attention Members: Your Link is BELOW: Want this 100+ Restaurant Social Media Package and More? You might ask - What's More? It's an All Access Membership to all documents, blog posts, templates, graphics, and trainings to take your business AND community to the next level. Membership can be purchased individually or by small towns/their entities. With the Small Town Package, content can be shared with their smalltown businesses. Full Access to all Creative Content for Your Members – Business Community

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